Resources Library

The Advocacy Accelerator is a pan African platform for African advocates to stimulate, generate, disseminate and promote advocacy capacity strengthening resources with a focus on locally produced knowledge. Our goal is to enhance peer to peer linking and learning activities, mentoring and coaching.

In our Resource Library, you will find a curated collection of tools, guides and other materials carefully selected to help you hone your advocacy skills and strengthen the effectiveness of your organisation.

In line with the Accelerator’s function as a Technical Assistance provider (TA), innovator and connector, we provide comprehensive experiential advocacy capacity strengthening. This occurs via training (blended, in-person and virtual), linking and learning events and lecture series in both English and French.

Alongside our flagship training programs which often include mentoring and coaching, we also provide customised demand driven capacity strengthening for specific donor partners, which can include customised linking and learning platforms.

Behind the Scenes

Wondering who’s working behind the scenes? Learn more about us at the Accelerator…

Knowledge Management and Community Engagement (KMC)

As the KMC function, we seek to enhance and learn from the advocacy community through the use of data on emerging themes and knowledge products from different forms of engagement. With the data harvested from the analysis of tweets, requests from the advocacy community and downloaded resources, the KMC function is able to understand how users interact with the content on the AAC platforms and gauge what is of particular interest and value to the advocacy community.

KMC focuses on ensuring that the knowledge, information and experience amassed by the AAC and its community is effectively captured, analysed, documented and shared with the relevant teams. In this way, the AAC is able to remain nimble and deploy this useful information to ensure relevance and quality for the advocacy community.

Erin Anastasia Murphy

Knowledge Management and Community Lead


Ivy Moraa

Knowledge management and community (KMC) fellow


Monitoring, Evaluation, Research and Learning (MERL)

The MERL function works to ensure that the impact of AAC activities is tracked, documented and analysed, to ensure the emerging learning is utilised to adjust organisational strategic priorities. These adjustments serve to channel organisational efforts towards building the capacity of advocates, technical assistance providers and donors of advocacy in Africa.

MERL utilises a Results Framework (RF), which aligns directly with the AAC Theory of Change. The framework incorporates all projects under the Accelerator, thus providing a comprehensive analysis of the organisation’s overall outputs, outcomes and impact.

Donnelly Mwachi

Deputy Executive Director


Brian Nyamache

Monitoring, Evaluation, Research and Learning (MERL) Fellow


Content Facilitation and Training (CFT)

The CFT function, seeks to ensure the Advocacy Accelerator responds to the needs of advocates through tailored, dynamic, interactive and accessible approaches such as- in person training, peer learning, mentoring and coaching. Additionally, we ensure the AAC remains receptive to short term needs for relevant content and skills, whilst cultivating long-term sustained engagement through deepened connections and learning so as to provide a support system to the advocacy ecosystem in Africa.

Vicci Tallis

Content Facilitation and Training Development Lead


Julien Chihwayi

CFT Coordinator


Helen Owino

Project Officer, Content Facilitation and Training


Esther Mayende

Content Facilitation and Training (CFT) Fellow


Brandy Judith Awuor

Content Facilitation and Training (CFT) Fellow


Advocacy Communications (AC)

The AC function delivers and disseminates, the tools and knowledge that will accelerate the work of advocacy in Africa and specifically, by African advocates. This is accomplished by leveraging both traditional and digital communication tools to engage with and support growing networks and strengthen their voice. AAC networks comprise advocates and technical assistance providers located on the continent as well as the donor community (ATADs) that supports their work. Strategic communications harmonise linkages across the AAC platforms so as to provide value to the AAC community and to the organisation. By supporting key stakeholders and deploying the platforms in the service of the ATAD’s working in Africa, we are able to heighten the AAC’s visibility and continue to build institutional credibility by generating and contributing evidence and knowledge about advocacy in Africa.  The overall objective  is  to ensure effective, responsible and compelling advocacy communication for the AAC aligned across internal and external audiences and in line with the organisation’s strategy.

Yasmin El-Beih

Advocacy Communications Lead


Roxana Manda

Advocacy Communications (AC) Fellow


Sheba Makori

Advocacy Communications (AC) Fellow


Programmes and Operations Team

The POT function exists to ensure efficiency in organisational administration operations, planning, control and oversight. This function provides support to the various team functions across the Advocacy Accelerator, by directly engaging with the shared services provided by AMREF, as the AAC’s host institution.

Jane Nyambura

Executive Assistant


Denis Mburu

Programs and operations Fellow