Training: Designing Theory of Change for Advocacy and Capacity Building Programmes

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Training: Designing Theory of Change for Advocacy and Capacity Building Programmes

November 11, 2019 @ 8:00 am - November 13, 2019 @ 5:00 pm


About the Training

For non-profits pursuing advocacy work, even on the narrowest and most local of issues, defining and measuring success is not for the faint of heart. Advocacy programmes can be complex to implement, and more so complex to document results if the M&E design is not thought very well from the beginning. The typical approach to a successful measurement strategy in direct service—developing a (linear) theory of change and measuring in increasingly rigorous ways until you can prove your model’s effectiveness—simply doesn’t work in most advocacy contexts. Neither does waiting to measure until the “end outcome” is achieved, since that could be decades away.

So, where does that leave us? In our view, the very nature of advocacy work, particularly the dynamic environment in which it takes place, makes it the perfect candidate for measurement “along the way,” which enables rapid course correction and continuous improvement. In this training, we will walk with you on how to design an effective Theory of Change for an advocacy programme. We will also help you how to link your Theory of Change to your Results Framework and how to collect advocacy results throughout your intervention implementation period. We also have the right advocacy monitoring tools and materials that will be shared with you during this training.

 Training Modules

This training will cover 10 modules as outlined below spread across the three days.

  • Module1: History on the ToC Concept
  • Module2: Political Economy Analyses in relation to the ToC
  • Module3: How to clarify the purpose of your ToC process
  • Module4: How to describe the desired change
  • Module5: Analysing the current situation
  • Module6: Mapping your domains of change
  • Module7: Strategies priorities identification
  • Module8: Mapping your pathways of Change
  • Module9: Defining your Monitoring, Evaluation and Learning (MEL) priorities
  • Module10: Using and adapting your ToC

Target Audience

Are you a programme manager, Coordinator, Specialist, project officer, M&E officer/specialist, programme director? Do you work for NGO, private or public service? Do you have limited knowledge on how to design and use Theory of Change in Advocacy Programmes? Well, this training has been designed just for you. Our training approaches takes cognisance of the varied experience our participants may have. Based on this, our modules are designed to accommodate varied level of expertise.

Training Cost

This will be a three days training that will take place in Nairobi, Kenya. The cost of this training is USD 500 non-residential (includes training materials, lunch and refreshments). It is expected that participants will cater for their own transport and accommodation.

How to Apply

To secure a place, express your interest my filling in the training application form that can be accessed .

All applications should be submitted by 15th October, 2019.

Once you have declared your interest, our training administrator will be contact with you on the next steps.

For any inquiries, message: [email protected]


November 11, 2019 @ 8:00 am
November 13, 2019 @ 5:00 pm
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Evidence Frontiers


FairView Hotel, Nairobi