Graduates of this two-day experiential course will learn:
The core building blocks of a modern campaign
How to craft a campaign strategy that addresses your core problem
To tell a campaign story to engage your key constituencies and shift the narrative
Ways to decide which tactics and tools will help best deliver on your strategy
Modern Campaigns 101 involves two full, dynamic, experiential working days. During the training, participants will:
Learn about the core building blocks of modern campaigns
Practice building an effective campaign strategy
Explore cutting edge tools and tactics to create change — and learn to evaluate their effectiveness in supporting a campaign strategy
Apply the above lessons to a project they’re working
Is this for me?
This training is ideal for those who:
Want to build (or strengthen) their understanding of campaigning and advocacy strategy — and ensure their tools and tactics are effectively supporting their overall mission or social change objectives
Currently work for or with campaigning organisations — in roles where a deeper understanding of campaigning would be useful. This training is also appropriate for individuals seeking future employment in advocacy / campaigning organisations, as well as those engaged in grassroots campaigns for social change unaffiliated with a specific organisation.
Ideally, are registering with a colleague; this learning will be most easily applied if there’s at least one colleague who you can continue exploring with; more than one colleague would be even better.
Advocacy Accelerator is pleased to present this Modern Campaign Fundamentals training in partnership with Mobilisation Lab.